Back to search

Brand Manager - FMCG

Jakarta Permanent View Job Description
Currently seeking an experienced Brand Manager to lead the strategic development, growth, and long‑term equity of brand portfolio. This role oversees end‑to‑end brand strategy, product positioning, and market execution to ensure it can continuously meet consumer needs and maintain strong competitive presence.
  • Opportunity to work on established FMCG company
  • Becoming the leader who lead and create changes

About Our Client

Our client is one of the leading player in the FMCG industry.

Job Description

Brand Strategy & Development

  • Drive the full life cycle of brand management, from strategic planning to execution to strengthen brand relevance and deliver sustainable business growth.
  • Oversee brand evolution, including improvements in product offerings, packaging, and overall consumer experience.



Integrated Marketing & Communications

  • Design and implement cohesive brand-building programs across advertising, digital and omnichannel marketing, events, sponsorships, and other communication platforms.
  • Ensure all marketing activities reinforce consistent brand identity and enhance brand equity.



Go‑to‑Market & Distribution Alignment

  • Formulate go‑to‑market frameworks and collaborate closely with leadership to ensure alignment across sales channels.
  • Optimize distribution strategies to maximize portfolio performance and ensure strong presence across key markets.



Leadership & Team Development

  • Provide strategic direction and mentorship to the brand team, establishing clear goals, high performance standards, and a culture of accountability.
  • Coach and develop team members to strengthen organizational capability and support long-term talent growth.

The Successful Applicant

  • Bachelor's degree in any discipline with a minimum GPA of 3.00 (on a 4.00 scale).
  • Minimum 8 years of professional experience in brand management or related marketing fields.
  • Strong analytical thinking paired with excellent communication and stakeholder‑management skills.
  • Proven experience leading and developing teams.

What's on Offer

  • Opportunities to work within a leading company in the FMCG industry.
  • A supportive and professional work environment.
  • Comprehensive training and career development programmes.
  • Attractive benefits package and competitive bonus scheme.
Contact
Cheren Filus
Quote job ref
JN-022026-6956010
Phone number
+62 21 2958 8838

Job summary

Function
Marketing
Sub Sector
Product Marketing
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Jakarta
Contract Type
Permanent
Consultant name
Cheren Filus
Consultant contact
+62 21 2958 8838
Job Reference
JN-022026-6956010

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.