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Product Marketing - Retail

Jakarta Permanent View Job Description
We are looking for a hands-on and driven Product Marketing professional to support the planning and execution of marketing initiatives across assigned product categories. This role plays a key part in delivering impactful campaigns that contribute directly to business performance.
  • Opportunity to join a global company
  • Competitive pay with great career prospect

About Our Client

Our client is an established company in the retail industry in Indonesia.

Job Description

Category Ownership & Planning

  • Take ownership of assigned product categories, ensuring marketing activities align with overall business priorities
  • Support the translation of sales objectives into actionable marketing plans and campaign calendars



Brand & Market Relevance

  • Adapt global brand direction into locally relevant campaigns while maintaining consistency in brand identity
  • Contribute creative ideas and insights to strengthen market connection and consumer engagement



Campaign Execution

  • Plan and execute integrated campaigns across digital, retail, PR, influencer, and event channels
  • Coordinate timelines, budgets, and resources to deliver campaigns effectively and on schedule
  • Work closely with creative and digital teams to develop content aligned with brand goals



Events & Activations

  • Assist in executing marketing events and activations with a proactive, detail-oriented approach



Cross-Functional Collaboration

  • Partner with internal teams such as merchandising, retail operations, visual merchandising, and e-commerce to ensure alignment on launches and category priorities



Performance Monitoring

  • Track campaign performance and business results using relevant metrics
  • Identify insights and opportunities for improvement to enhance future marketing initiatives

The Successful Applicant

  • Bachelor's degree in Marketing, Business, Communications, or related field
  • Minimum 3-4 years of experience in marketing, brand management, or digital marketing
  • Background in consumer-driven industries such as retail, FMCG, fashion, or lifestyle is preferred
  • Strong understanding of campaign development across online and offline channels

What's on Offer

    • Exposure to end-to-end product marketing and campaign execution
    • Opportunity to work in a fast-moving, consumer-focused industry
    • Collaborative and energetic team environment
    • Strong learning and growth potential within the marketing function



Contact
Cheren Filus
Quote job ref
JN-052026-7024927
Phone number
+62 21 2958 8838

Job summary

Function
Marketing
Sub Sector
Product Marketing
What is your area of specialisation?
Retail
Location
Jakarta
Contract Type
Permanent
Consultant name
Cheren Filus
Consultant contact
+62 21 2958 8838
Job Reference
JN-052026-7024927

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.