Head of Sales - Electrification Business

As a Head of Sales, your main responsibilities will include:

• Define and implement the overall channel sales strategy, commercial priorities, and annual budget.
• Establish key commercial targets across sales volume, pricing, product mix, profitability, and market coverage.
• Develop detailed business plans and ensure regular performance reviews against agreed targets.
• Identify, evaluate, appoint, and develop distributors and channel partners in collaboration with relevant stakeholders.
• Lead annual partner performance assessments and implement improvement plans where required.
• Build strategic relationships with distributors, customers, consultants, contractors, and other key decision-makers.
• Lead or support critical commercial negotiations, key agreements, pricing discussions, and major proposals.
• Drive market penetration by optimizing partner coverage, capability, engagement, and productivity.
• Coordinate channel sales and marketing initiatives, including market communication, promotional activities, partner programs, and product training.
• Develop partner capabilities in market analysis, segmentation, demand generation, commercial planning, and channel management.
• Establish clear channel metrics and monitor partner performance, pipeline quality, market development, and sales effectiveness.
• Monitor commercial and financial risks relating to customers, partners, pricing, and contractual agreements.
• Collaborate closely with Sales, Marketing, Product Management, Finance, Operations, and other internal teams.
• Lead, coach, motivate, and develop direct and indirect team members while encouraging knowledge sharing and cross-functional collaboration