Commercial Manager - Global Home Appliances

Jakarta Permanent View Job Description
The Commercial Manager will be in-charge of leading commercial & distributor performance across channels to deliver expected growth target in Indonesia.
  • Lead the commercial initiative of global appliances brand in Indonesia
  • Competitive Benefits

About Our Client

Our client is a global company with premium home appliances category looking to hire for Commercial Manager to be in-charge of leading commercial & distributor performance across channels to deliver expected growth target in Indonesia.

Job Description

  • Serve as the primary commercial point of contact between the company and the local distributor across all categories and channels, building a high‑trust, high‑performance partnership.
  • Own and drive joint business plans by aligning on ambitious growth targets, channel and key‑account priorities, product launch plans, and promotional calendars to deliver sustainable results.
  • Lead data sharing and performance reporting (sell‑in, sell‑out, inventory, channel and customer metrics), translating insights into clear actions and chairing regular performance and strategy reviews.
  • Ensure retail and digital execution consistently reflects brand guidelines and ambitions, spanning in‑store fixtures, displays, pricing, promotional mechanics, and online content across key retailers and marketplaces.
  • Identify, standardize, and scale best practices-such as winning promotions, fixture concepts, demo programs, and content approaches- and support the distributor in embedding these into day‑to‑day operations.
  • Partner closely with the local Marketing Manager and regional teams to ensure strong alignment between commercial and marketing plans, delivering launches and campaigns that are both impactful and commercially sound.
  • Provide structured, forward‑looking local insights on shoppers, channels, and competitors to inform decisions on product, pricing, assortment, and marketing strategy in Indonesia.
  • Proactively identify gaps and opportunities, developing creative and unconventional solutions to unlock incremental revenue, market share, and profitability.

The Successful Applicant

  • Minimum 6+ years of experience in Key Account, Channel, or Distributor Management within consumer electronics, small domestic appliances (SDA), adjacent durables, or premium FMCG, supported by a Bachelor's degree (MBA preferred).
  • Demonstrated success in building and scaling a consumer electronics brand in Indonesia, ideally taking it from early or nascent stages to a strong market presence with well‑established distribution and retail execution.
  • Proven ability to drive sustained growth by translating consumer, channel, and market insights into clear commercial strategies and measurable gains in sales and market share.
  • Strong track record managing distributors or large national key accounts, with consistent over‑delivery against sales, market share, and profitability targets.
  • Solid understanding of retail operations across modern trade and power retailers, with added advantage of experience in marketplaces and omnichannel business models.
  • Highly data‑driven, comfortable with advanced analytics and reporting; capable of leading performance reviews, challenging assumptions, and driving decisions rather than simply participating.
  • Experience in or exposure to large, established organizations, with the ability to bring structure, discipline, and commercial rigor into a fast‑moving, entrepreneurial environment.
  • Prior experience working in a multinational company and/or working or studying overseas is strongly preferred.
  • Native Bahasa Indonesia with strong English proficiency to enable effective regional collaboration and senior stakeholder engagement.

What's on Offer

  • Lead the commercial initiative of global appliances brand in Indonesia
  • Competitive Benefits
Contact
William Cuawanta
Quote job ref
JN-042026-6998529
Phone number
+62 21 2958 8836

Job summary

Function
Sales
Sub Sector
General Management
What is your area of specialisation?
Retail
Location
Jakarta
Contract Type
Permanent
Consultant name
William Cuawanta
Consultant contact
+62 21 2958 8836
Job Reference
JN-042026-6998529

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.