VP Brand and Marketing - FMCG Company - Jakarta Based

Jakarta Permanent Work from Home or Hybrid View Job Description
A relatively new player in the FMCG sector is looking to bring on board a highly seasoned VP Marketing to join their business at the soonest.
  • Exciting category.
  • Newly created role.

About Our Client

A relatively new player in the FMCG sector (baby category) is looking to bring on board a highly seasoned VP Marketing to join their business at the soonest. Starting their operation in Indonesia in the past few years, they are one of the top local brand in the parenting world, and they are aggressively building their presence in Indonesia. Backed by renowned investors, they are looking not only to dominate the Indonesia market, but also to be serve their Indonesian's customers.

Job Description

Reporting to the C-level, you will be responsible to lead the whole marketing activities in Indonesia. Being part of the team, you are required to design and develop company strategies for marketing and managing the execution. Other responsibilities include:

  • Developing and implementing brand and marketing strategies that align with the company's vision and business objectives.
  • Leading and mentoring the high-performance marketing team and fostering a collaborative and respectful culture.
  • Defining the brand positioning and messaging to differentiate the company with the competitors.
  • Conducting market analysis to identify trends, insights, competitive landscape and using these finding to form strategic marketing plans.
  • Supporting product development by bringing local insights and test the products in local market.
  • Introducing branding strategies, and also involved in the ATL and BTL initiatives.
  • Achieving and maintaining market leadership in the business.
  • Executing a strong internal and external communications with all stakeholders to develop clear market positioning.
  • Developing short-term and long-term plans and budgets for overall marketing programs to be in line with the company's objectives.
  • Managing the marketing budget, and ensuring collaborative allocation of the resources to maximise the ROI.
  • Introducing and implementing key performance indicators (KPIs) to measure the success of the brand initiatives and campaigns.

The Successful Applicant

Our client is looking for a high caliber individual with an impressive track record in brand marketing, and someone with an entrepreneur spirit. This role is only opened to Indonesian who had experience working in the local market, with preference in the FMCG category. Excellent English communication in both verbal and written is a must.

Other requirements include:

  • At least 8 years of working management experience in the brand marketing, with MNC and FMCG experience is preferred. If you have combined working experience in FMCG and E-commerce, you are welcome to apply.
  • Master degree, or MBA from a top tier business school are optional, but Bachelor's from related degree is a must.
  • Not title minded, humble, low profile and wiling to roll up his/her sleeves.
  • Experience in start-up or working with big successful brands with limited budget. .
  • Strong leadership with excellent influencing, communication and presentation skills.
  • Strong ability to set clear measurable objectives, delegate responsibilities, assesses, recognise and reward performance.
  • Drive and hunger to achieve results Independent, self-starter and initiative, and the ability to work in fast-paced and ambiguous environment.
  • Entrepreneurial mindset with a great personality and ability to make decisions.
  • Excellent business acumen and willingness to be hands-on, and work within tight deadlines.
  • High commitment, motivation and flexibility.

What's on Offer

Besides being part of a company which experience tremendous growth, and a strong founding team, other offers are:

  • Excellent remuneration.
  • Experience to be part of a newly set-up company in Indonesia with clear vision and mission.
Contact
Imeiniar Chandra
Quote job ref
JN-102024-6571110
Phone number
+62 21 2958 8832

Job summary

Function
Marketing
Sub Sector
Marketing/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Jakarta
Contract Type
Permanent
Consultant name
Imeiniar Chandra
Consultant contact
+62 21 2958 8832
Job Reference
JN-102024-6571110
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.