Head of Marketing - Digital Bank

Jakarta Permanent
  • Opportunity to build the brand of the company
  • To be part of an company looking to disrupt the Digital Banking ecosystem

About Our Client

Our client is a new Neo Digital Bank, looking to disrupt the Digital Banking ecosystem by launching a new, innovative product in Indonesia, and they are currently looking for a Head of Marketing to handling the Marketing aspects of the company end to end, including setting up the team and structure from scratch.

Job Description

As the Head of Marketing, you will be responsible for the following,

  • Building the Marketing Team from scratch, including determining which positions are needed.
  • Handling the Go-to-Marketing strategy for the company.
  • Creating the strategies and execution for all Marketing Campaigns, including, Design, A/B testing, Data Analysis and Market Research.
  • Measuring and managing the KPI's of the Marketing team.
  • Managing and conceptualising the marketing plans to drive user acquisition.
  • Working closely with the Product team in terms of Growth and Campaign strategies.
  • Managing the full P&L and Marketing Budget.
  • Maintaining relationships with external vendors and advertising and media firms

The Successful Applicant

  • A minimum of 7 years professional experience handling a Marketing function in Tech Start up or FMCG companies.
  • Previous working experience handling either, Performance Marketing and/or Growth Marketing.
  • A bachelors degree in Marketing/Branding/Digital Marketing is preferred.
  • Excellent written and verbal communication skills in both English and Bahasa is a must.
  • Experience in launching a new product/vertical.
  • Someone who is familiar with the Indonesian tech start up ecosystem and business.
  • A Hands On Individual.
  • Prior experience of leading/building a team from scratch.

What's on Offer

  • Opportunity to build the brand of the company
  • To be part of an company looking to disrupt the Digital Banking ecosystem
  • Competitive Salary Package
Contact
Jonathan Tugiono
Quote job ref
JN-092022-5753276
Phone number
+62 21 2958 8824

Job summary

Function
Marketing
Sub Sector
Digital, Online & Social Media
What is your area of specialisation?
Technology & Telecoms
Location
Jakarta
Contract Type
Permanent
Consultant name
Jonathan Tugiono
Consultant contact
+62 21 2958 8824
Job Reference
JN-092022-5753276