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Chief Marketing Officer (CMO) - Education - Jakarta Based

Jakarta Permanent View Job Description
The Chief Marketing Officer (CMO) will lead the marketing strategies and initiatives, driving brand growth and business success in the education service industry. This role requires a strategic thinker with a proven ability to manage marketing campaigns and achieve measurable outcomes
  • Global brand with regional presence.
  • Reporting directly to the regional marketing team.

About Our Client

The company operates within the education services industry and is a well-established organisation with a significant presence in the market. They are committed to delivering innovative solutions and maintaining a strong reputation in their field.

Job Description

As a Chief Marketing Officer, your main responsibilities will include:

  • Developing and implementing comprehensive marketing strategies aligned with business objectives.
  • Driving the brand's growth by leading the marketing and enrolment strategies in order to achieve revenue and student admissions.
  • Developing and executing annual marketing, communication and digital transformation plans including brand building and lead generation.
  • Overseeing marketing analytics team which includes CRM system to optmize recruitment and conversion processes.
  • Managing and coaching a high performance team across multiple business units.
  • Collaborating with leadership on strategic partnerships and stakeholders engagement, not limited to government, industry and community.
  • Overseeing brand management and ensuring consistent messaging across all channels (both digital and offline).
  • Analysing market trends to identify opportunities for growth and improvement.
  • Managing digital marketing campaigns to enhance online presence and engagement.
  • Leading a team of marketing professionals to achieve department goals.
  • Monitoring and reporting on the performance of marketing campaigns and initiatives.
  • Developing relationships with stakeholders and partners to enhance brand visibility.



The Successful Applicant

A successful Chief Marketing Officer should have:

  • A bachelor's degree in marketing, business administration, or a related field. It will be a plus if you have overseas/international degree from reputable university.
  • At least 20+ years of working experience in the marketing field, ideally someone who started from global / MNC brands then transition to take up roles in well-known local company which operates like a start up.
  • Ideally, you have experience in similar industry or service-driven organization.
  • Minimum of 8+ years in leadership position, and the proven ability to manage challenging stakeholders.
  • Excellent communication in English and Bahasa.
  • Extensive knowledge of marketing strategies in both digital and offline, and market research techniques.
  • Proven leadership skills and experience in managing marketing teams.
  • Strong analytical skills with the ability to interpret data and make informed decisions.
  • Experience in the business services industry is highly desirable.
  • Excellent communication and presentation skills.
  • Proficiency in digital marketing tools and platforms.

This role will also offer a career path to be a Chief Commercial Officer, hence the growth mindset and the willingness to eventually venture into the sales team is required.

What's on Offer

  • Opportunities to shape and lead the marketing strategy of a respected company in the business services industry.
  • A collaborative and professional work environment.
  • Aggressive growth plans which includes expansion, and digital initiatives.
  • Potential for career progression within the company.



If you are a visionary leader with a passion for marketing and an interest in the education industry, we encourage you to apply for this exciting opportunity

Contact
Imeiniar Chandra
Quote job ref
JN-112025-6880724
Phone number
+62 21 2958 8832

Job summary

Function
Marketing
Sub Sector
Marketing/Director/VP
What is your area of specialisation?
Business Services
Location
Jakarta
Contract Type
Permanent
Consultant name
Imeiniar Chandra
Consultant contact
+62 21 2958 8832
Job Reference
JN-112025-6880724

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.